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Campaign Key Visual

Brand
Kellogg's
Year
2020
Discipline
Art Direction & Campaign
Recognition

A single campaign idea developed into a key visual and then rolled out across formats — from large-format OOH to shelf talkers and social cutdowns.

The art direction held a consistent tone across every ratio and every market adaptation.

Campaign Key Visual — image 1
Campaign Key Visual — image 2
Campaign Key Visual — image 3